-Yes, we did it!
When Volvo Cars planned to launch their very first all electric car, Edithouse was commissioned to produce a new fresh world for the new car. Together with Volvo Design we designed a pink fashionable look for the car.
Already from the start we had a clear vision. Since the car is stylistically pure, and has such a great presence, we just wanted to enhance it, not to bury it in special effects.
We experimented with color palettes, light, shadows etc. to create a beautiful, inviting world.
It was a challenging task, where the car itself required to be center of attention.
